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More and more brands invest in connected experiences to help consumers become eco-minded, and taking one step further by doing good through incentivized charity donations

Financial institutions believe that this type of model will impact other traditional means of payment, such as the cards themselves, bank slips, DOC and TED

At least the Brazilian Bank Itaú has already understood that tags for paying parking lots and tolls automatically offer amenities that benefit their brand

Mojo Vision contact lenses show a new future ahead

Game features, working process, product user manuals and any daily activity can be impacted by a device that enables augmented reality like super-hero’s power

QR Codes became omnipresent after pandemic

Companies like restaurants, stores or even governments around the world are using QR Codes to support social distancing, reduce physical contact and much more

Smart Packaging fights Supply Chain complexity

RFID tags or serialized codes digitally printed in boxes make the logistic process more reliable and efficient, saving money and making it slightly less complex

HP on HP focus on technologies enabled to Smart Packaging

HP's concept aims to improve sustainability, with aggressive goals to reduce carbon footprint, developing its own smart packaging

HP’s smart packaging guarantees ink cartridge authenticity

The company's solution integrates customer experience with sustainability and is available to companies in the food, pharmaceutical, beauty and other industries

RFID Journal LIVE! — and the RFID Industry — are bouncing back

After a disappointing event in September due to the Covid-19 pandemic, the second face-to-face edition brought a new vision of the market, the return of Walmart, among other important initiatives

Self-checkout: the power in customer’s hands

There are examples scattered around the world, showing how self-service can bolster customer satisfaction and help connect digital and physical strategies

Sincpress points out the benefits of Augmented Reality in packaging

Cases such as Tintas Coral and Bauducco are examples in Brazil of how AR technology can stimulate sales and bring consumers and brands closer

ACURA launches RFID reader for vehicle access control

The EDGE-30R+ AutoID offers ease of installation, maintaining its technical qualities of access security and resistance for use in outdoor areas

Hershey’s smart packaging honors women

With an HP Indigo 20000 digital press from the Brazilian Camargo Cia de Embalagens, 320,000 limited edition #HerShe chocolate bars were made
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