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In addition to expanding geographic reach, Marcio Muniz says the company plans to grow in new business portfolios and work on the concept of sustainability

Cases such as Tintas Coral and Bauducco are examples in Brazil of how AR technology can stimulate sales and bring consumers and brands closer

Alpargatas, owner of the Brazilian slippers company, launched the RFID pilot in its operation in California and has already increased sales with Seeonic’s platform

Avery Dennison executive points out opportunities in Brazil

Francisco Melo, VP and General Manager of Avery Dennison Smartrac, talks about the new RFID factory in Brazil, giving his vision on the importance of this initiative for local customers

Avery Dennison opens RFID factory in Brazil

The new plant delivers radio frequency identification (RFID) solutions for the growing market in Latin America, particularly in Brazil

Technologies ensure fast deliveries and stocked shelves

Companies seek more competitiveness with solutions that guarantee fast e-commerce deliveries and always well-stocked store shelves

SEC’s proposed climate requirements are a step in the right direction

It will increase pressure on companies to reduce or eliminate unnecessary packaging as a way to reduce their climate impact within all scopes of operation

Hershey’s smart packaging honors women

With an HP Indigo 20000 digital press from the Brazilian Camargo Cia de Embalagens, 320,000 limited edition #HerShe chocolate bars were made

Transitioning from Barcodes to 2D offers benefits

The adoption of QR Codes and Datamatrix instead of one-dimensional Barcodes requires only the printing of dynamic and variable codes, according to Luiz Costa, GS1 Brazil’s executive

Korde leverages tracking power for sustainability

The GS1 Brazil initiative acts as a center of excellence for supply chains with consulting, connecting data intelligence and corporate education for companies

Zebra launches robotics and machine vision systems

The global automation solutions company announced new products and the Aurora platform shortly after the National Retail Federation Big Show

Totvs bets on boosting business in 2022

Director Angela Gheller spoke exclusively to IoP Journal about supply chain strategies, the use of smart packaging and sustainability

Avery Dennison launches global program for startups in Brazil

The core themes of AD Stretch involve connecting consumers to brands, creating sustainable, responsible and efficient value chains, and developing materials and packaging 2.0
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